Digital PR Executive

PR Team
Salary range:  £18,000 – £24,000 dependent on experience
​​Aira is a fast-growing digital agency based in the centre of Milton Keynes. We’re currently looking for a Digital PR Executive with a consumer PR background to join our team. You will be joining an experienced company with a great culture and lots of opportunity for career progression. You will be given the opportunity to grow in your role and get hands-on with projects from day one.

We believe in building a great place to work and an environment where we do our best work for clients. We feel passionate about building a great atmosphere for our staff and believe in good work/life balance.

About the role

  • You will be working alongside our team to deliver digital PR and link building campaigns for our clients, building awareness of their brand online in target publications
  • Working alongside our team of digital marketing consultants, you will help to brainstorm campaign ideas that will deliver against client objectives and expectations
  • You will build relationships with key publications in the UK and abroad, including national newspapers and magazines
  • Blogger engagement will be an important part of your role and you will build relationships with influential bloggers to run campaigns for our clients
  • You will take part in client meetings to understand their business, report on work and help ensure they’re happy with our work
  • You will be given the opportunity to share your expertise via our blog, industry-leading blogs, our own events and at marketing conferences
  • You will also be given the chance to progress and influence the growth of our digital PR services

About You

You’ll have at least 12 months of experience behind you in a PR, blogger outreach or content marketing role and will have worked directly on a range of projects where you’ve played a significant role from start to finish. We’re looking for someone with the following:

  • Minimum 12 months experience in digital PR or content marketing working in an agency, ideally with experience working in consumer PR
  • Experience in brainstorming campaign ideas and story ideas for clients and seeing these ideas through to execution
  • Ability to pitch stories to journalists with proven experience in placing stories
  • Ability to build relationships with key influencers
  • A PR related degree is a bonus but not essential
  • Understanding of digital marketing, digital PR and social media
  • Copywriting skills and attention to detail
  • Experience with databases such as Gorkana / Vuelio is a bonus but not essential
  • You’ll be comfortable taking ownership of how we deliver digital PR services and shaping how we deliver them in the future

What you’ll get – our culture

Culture is very, very important to us. So much so that we have published our culture code online so that you can see exactly what it means to us. We’d highly recommend that you take a look so that you can see what we offer and how we’re different from other agencies.

We also do a lot for your development, here are just a few of them:

  • Regular personal development and concrete plans on how you can progress and grow within the company
  • An annual training and technology budget to use as you see fit
  • Unlimited, free books and audiobooks to help you learn and develop
  • Opportunities to speak at industry events and our own MKGO event
  • Mental health coaching and support thanks to our partnership with Sanctus
  • Up to two days a year to use for volunteering days with charities

As you’ll see below, we offer some great perks and benefits, but it’s our culture which we believe truly makes us stand out. Any old agency can offer great perks, but they become normal very quickly. A great culture will push you and improve you for years to come. Take out the perks, and a great culture will still remain.

We offer a bunch of great perks too

We love to look after our team and invest as much as we can in giving them everything they need to do a great job. Whilst perks aren’t everything, we do offer a lot to our team including:

  • A new shiny MacBook
  • A big second screen
  • Team lunch at Nandos on your first day (and random days after that!)
  • Unlimited (yes, unlimited) paid annual leave once you pass probation
  • Your birthday off
  • Endless supply of tea, coffee and biscuits
  • An £800 annual training and technology budget you can spend how you please, including improving your working from home setup
  • Regular personal development and concrete plans on how you can progress and grow within the company
  • Free eye care exams once a year
  • Free parking permit in central Milton Keynes
  • Private Medical Insurance
  • Generous maternity, paternity and adoption leave and pay
  • Free books related to your development
  • Opportunities to speak at industry events and our own MKGO event
  • Mental health in the workplace support thanks to our partnership with Sanctus
Salary range:  £18,000 – £24,000 dependent on experience

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