Paddy Moogan - Aira

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MKGO 19th March 2022
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Paddy Moogan's Posts

The Future for Aira

As founders, Matt and I chat a lot about what we want Aira to be, but we’ve never really sat […]

How to Increase Brand Visibility, Traffic and Customers for your Home Workout App

Why am I focusing on the home workout app market? Well, in summary, the search opportunity is pretty huge here […]

Take More of the $11billion HR SaaS Market Without Hiring 100 Marketers

Digital Marketing

After a difficult and uncertain 2020, the way we think about work has changed forever, companies are looking to support […]

Our Maternity, Paternity and Adoption Policies

Our maternity, paternity and adoption policy has been available internally to our team for a while now but we've never […]

13 Takeaways from the State of Link Building Report 2021

Last week, we released the State of Link Building Report for 2021. With insights and views from over 250 people […]

Perfecting On-Page SEO for Ecommerce Product Pages - A Cheatsheet

Back in 2012, I wrote a blog post for Moz which gave away a little cheatsheet for anyone who wanted […]

How Four Seasons Total Landscaping Accidentally Went Viral (and What it Meant for their SEO)

In one of the most surreal moments ever, Rudy Guilliani accidentally delivered a speech from the parking lot of Four […]

Using Data to Improve Link Building Campaigns

Content Strategy

Content-driven link building is a key part of what we do at Aira and we’re always trying to make improvements […]

Aira and COVID-19: Our Clients, Our Team and The Future

I was a bit reluctant to write this post because there is a lot of information and noise out there […]

How to Figure Out Why Your Company Exists

“Don’t go bust” That was my rather unhelpful answer when Matt, Matthew, Shannon and I started talking about why Aira […]

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