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MKGO 19th March 2022
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A little light reading.
A lot of experience.
Featured
What is Google Analytics 4? A Complete Sea Change in Analytics
Analytics
Google Analytics 4 was launched rather quietly two months ago, considering the complete sea change it will be for marketers, […]
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Brendan Gilbert
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11 Reasons Why You’ve Seen a Sudden Drop in Website Traffic
SEO
The most common cause of a sudden drop in website traffic is a recent search algorithm update. Penalties, redirects, incorrect […]
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Dan Brooks
10 Simple Steps for Successful LinkedIn Advertising
Social Media
Social media advertising revenue has been consistently growing each year. DCN reports that over $3 billion was spent on Facebook […]
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Harry Evans
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Aira Named a Top Performing UK & Ireland Agency in Google Ads Shopping Campaigns
Google Ads
Back in August, Aira’s paid media team - headed up by Byron Marr - was lucky enough to be invited […]
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Matthew Kay
Custom Intent Audiences: Targeting the Ones That Got Away
Google Ads
Any seasoned marketer, especially those working in paid media, will be familiar with the retargeting funnel model. You can re-engage […]
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Byron Marr
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